Real coverage for real families starting at $12/month
#lifeinsurancematters
Interested in learning more about life insurance?
Join us at 12pm EST on Wednesday, Sept. 10 for our 9 Key Questions to Ask Before Buying Life Insurance webinar.
A conversation to help you make confident, well-informed choices.
Reserve your spot now and bring your questions. We’re here to help.
Life insurance helps protect the people you care about.
You pay a set amount over time, called a premium.
If you pass away while the policy is active, the person you choose—your beneficiary—receives a tax-free cash payment.
They can use that money for whatever they need most:
covering everyday expenses
paying off the mortgage
paying for college or university
handling medical bills
Curious to learn more?
Get your free quote today.
There are two types of life insurance
<1> Whole Life Insurance
Built to last a lifetime to protect your family and grow your wealth
You have the freedom to adjust payments and coverage as your life changes. Many policies also build a cash value—like a savings account you can use while you’re still living.
Often chosen as a long-term strategy, whole life insurance gives you both protection and the ability to grow wealth on your own terms.
<2> Term Life Insurance
Designed to help replace your income if something happens to you
You choose a coverage amount and a fixed term—usually 10 to 30 years. During that time, your monthly payment stays the same.
This type of coverage often gives you the most protection for the lowest cost while the term lasts, and has options for conversion or extension.
How much life insurance do I need?
A simple way to estimate your life insurance needs is to multiply your yearly income by 10. Another approach is to add up your long-term financial obligations and subtract your assets. The difference is the gap your life insurance should cover.
Since it can be tricky to know what to include, we built a questionnaire to guide you through the numbers.
As a general rule, we suggest enough coverage to pay off your debts and replace your income for at least five years. Even a smaller policy can still make a meaningful difference for your family.
The most important step is getting coverage in place.
We’re here to help you find the amount that feels right for your life.
We calculate your rate in real time, so you can get a starting quote in minutes
From there, our team will explore options and negotiate on your behalf to access the best coverage for your needs, at the best value.
HOW IT WORKS
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Frequently Asked Questions
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Life insurance can step in to cover big things like a mortgage, any debt, or university tuition. It can also replace lost income. It may also help with everyday costs too: groceries, bills, or whatever your loved ones need most. The payout is tax-free, and your loved ones can use it in the way that supports them best.
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Employer-sponsored life insurance usually covers only about 1-2X your annual salary, which is often far less than what your family would actually need.
Most financial experts suggest having closer to 10X your income in coverage. That’s why many people choose an individual policy to supplement what they get through work.
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If you are a Canadian citizen or permanent resident between the ages of 20 and 85, you may be eligible for coverage.
If you’re 65 or younger, term life insurance is usually available with coverage lasting up to age 80.
If you’re over 65, a guaranteed issue whole life policy can be a simple way to secure coverage without delays.
Coverage is offered across Canada. Our services are available in every province except Quebec.
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To help your application move quickly and smoothly, it’s best to have this information ready:
Driver’s license
Social Insurance Number (to verify your identity)
Personal and family medical history
Current prescriptions
Details about your most recent medical consults, as well as any diagnostic tests or treatments
Why do we ask for this?
We use your driver’s license and Social Insurance Number to verify your identity securely in real time. Your medical history, prescriptions, and recent health information give us a clear picture of your overall health—often without the need for a medical exam.Your privacy matters. All information you share is kept secure and confidential, and is used only to support your application.
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Depending on which of our products you qualify for, the application process will vary.
In general, you can expect questions related to:Your health
Your legal and driving history
Your health insurance history
Your employment and income status
Your lifestyle and hobbies
Your drug and/or alcohol use
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You can start an application anytime and stop at any point without penalty.
Before any coverage is issued, we’ll show you the amount of insurance and the premium. If you’re happy with the offer, you’ll add your electronic signature to confirm your details, and your coverage will begin.
You also get a free-look period of at least 10 days after your policy starts. During that time, you can cancel for any reason and get a full refund.
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If you pass away while your coverage is active, your beneficiary can file a claim with the insurance company. Once approved, they’ll receive a tax-free, lump-sum payment for the value of the policy. For example, if you have $250,000 in coverage, your beneficiary would receive $250,000.
This money can be used however they need—whether that’s covering daily expenses, paying off debts, or planning for the future.
Exclusions to know
In rare cases, a claim may not be paid. This could happen if false information was given on the application, or if the insured dies by suicide within the first two years of the policy. Details vary by policy, so it’s important to review your documents carefully. -
Yes—we’re happy to assist and support you anytime. You can get in touch with our advisors and consultants by sending us an email at hello@openconceptfg.com.
Or book an appointment